ANTI GUN POSTER
The brief was to create a realistic looking gun made from scrabble pieces to support the #ImUnloading anti gun campaign. Pablo, our 3D Cad designer went above and beyond our expectations and successfully modeled the scrabble tiles to resemble a realistic real size gun model.
Once we were happy with the final model we arranged the scrabble tiles to spell out anti-gun slogans. We can arrange the tiles to spell out any words of choice.
We dropped the gun onto various back grounds until we found one that symbolised the peace project. We decided on the John Lennon 'Imagine' memorial as a back drop.